Daewoo Motors was a South Korean automotive company established in 1983, part of the Daewoo Group. It sold most of its assets in 2001 to General Motors, after running into financial difficulties, becoming a subsidiary of the American company and in 2011, it was replaced by GM Korea.
The company was first established as National Motor in 1937 in Bupyeong-gu, Incheon, Japanese Korea. The name was changed to Saenara Motor in November 1962. Saenara was assembling and selling the Datsun Bluebird PL310.The first automobile company in Korea, Saenara was equipped with modern assembly facilities, and was established after the Automobile Industry Promotion Policy was announced by the South Korean government in 1962.Saenara Motor was then bought by Shinjin Industrial in 1965, which changed its name to Shinjin Motors after establishing collaborations with Toyota.
After Toyota's withdrawal in 1972, Shinjin Motor started a joint venture with General Motors under the name GM Korea, but was renamed again in 1976 to Saehan Motor. GM Korea shortly sold their Rekord under the GM Korea marque, together with the Holden Torana based Chevrolet 1700.